Privacy policy

 

This Privacy Policy explains how fearofgode.shop collects, uses, stores, shares, and protects personal information when you visit our website, place an order, create an account, contact us, subscribe to marketing communications, or otherwise use our services.

In this Privacy Policy, “fearofgode.shop”, “we”, “us”, and “our” refer to fearofgode.shop. “You” and “your” refer to any visitor, customer, account holder, or other individual whose personal information we process.

fearofgode.shop is the data controller responsible for the personal information processed through this website, except where another organisation acts as an independent controller for its own processing activities.

Our store is hosted through Shopify. Shopify provides the ecommerce platform that enables us to offer products and services to you.

Nothing in this Privacy Policy limits any rights available to you under the UK General Data Protection Regulation, the Data Protection Act 2018, the Privacy and Electronic Communications Regulations 2003, or other applicable data protection legislation.

1. Contact Details

The data controller responsible for this website is:

Company: fearofgode.shop
Website: fearofgode.shop
Email: info@fearofgode.shop

Questions about this Privacy Policy or requests concerning your personal information should be sent to info@fearofgode.shop.

2. Personal Information We Collect

The personal information we collect depends on how you interact with our website and services.

Identity and Contact Information

We may collect:

  • Your full name

  • Billing address

  • Delivery address

  • Email address

  • Telephone number

  • Account username or login information

  • Recipient details provided for delivery

  • Other contact information you voluntarily provide

Order and Transaction Information

We may collect:

  • Products viewed, added to your basket, purchased, returned, or refunded

  • Order numbers

  • Purchase dates

  • Order values

  • Delivery methods

  • Payment status

  • Billing and transaction records

  • Discount or promotional code usage

  • Returns, refunds, cancellations, disputes, and chargeback information

  • Communications relating to an order

Complete payment card details are generally collected and processed by the payment service providers available at checkout. We may receive limited transaction information, such as the payment method, payment status, transaction reference, and partial payment details.

Account Information

If you create a customer account, we may collect:

  • Account login details

  • Saved addresses

  • Order history

  • Account preferences

  • Marketing preferences

  • Account activity

Passwords are processed through the systems supporting our Shopify store. You are responsible for keeping your login credentials confidential.

Device and Usage Information

When you browse our website, we or our service providers may automatically collect:

  • Internet Protocol address

  • Device type

  • Browser type and version

  • Operating system

  • Language and regional settings

  • Time zone

  • Referring website

  • Pages viewed

  • Products viewed

  • Links clicked

  • Search queries

  • Basket activity

  • Checkout activity

  • Session duration

  • Approximate location derived from an IP address

  • Cookie identifiers and similar online identifiers

  • Error logs, security logs, and diagnostic information

Customer Service Information

When you contact us, we may collect:

  • The contents of your message

  • Your order number

  • Photographs or videos you send

  • Complaint information

  • Return or refund requests

  • Product reviews or feedback

  • Records of our communications with you

Please do not send passwords, complete payment card numbers, security codes, or unnecessary sensitive personal information by email.

Marketing Information

Where applicable, we may collect:

  • Your marketing preferences

  • Newsletter subscription status

  • Records of consent

  • Records of withdrawal or opt-out requests

  • Engagement with marketing emails

  • Products or categories that may interest you

  • Advertising interaction information

Fraud Prevention and Security Information

We may collect or generate information used to detect and prevent fraud, abuse, unauthorised transactions, security incidents, and violations of our terms.

This may include device identifiers, transaction patterns, order history, IP addresses, failed payment information, suspected fraud indicators, and information supplied by payment processors or fraud-prevention providers.

3. Information We Do Not Intentionally Collect

We do not intentionally request special category personal information, such as information concerning health, biometric identification, religious beliefs, political opinions, trade union membership, racial or ethnic origin, or sexual orientation.

Please do not provide this type of information unless it is strictly necessary for us to handle a specific request and there is a lawful reason for doing so.

4. How We Collect Personal Information

We may collect personal information:

  • Directly from you when you place an order

  • When you create or manage an account

  • When you subscribe to marketing communications

  • When you contact customer support

  • When you request a return, refund, cancellation, or exchange

  • When you submit a review, complaint, or other communication

  • Automatically through cookies and similar technologies

  • Through Shopify and applications connected to our Shopify store

  • From payment processors, delivery providers, and fraud-prevention services

  • From advertising, analytics, and marketing partners where legally permitted

  • From publicly available sources where appropriate and lawful

If you provide personal information concerning another person, such as a delivery recipient, you must have authority to provide that information and should make the person aware of this Privacy Policy.

5. How We Use Personal Information

We may use personal information for the following purposes.

Processing and Fulfilling Orders

We use personal information to:

  • Confirm and process orders

  • Take or verify payments

  • Arrange packaging and delivery

  • Send order confirmations and delivery updates

  • Provide tracking information

  • Handle cancellations, returns, refunds, and disputes

  • Communicate about an order

  • Maintain transaction records

The usual lawful basis for this processing is that it is necessary to perform our contract with you or to take steps at your request before entering into a contract.

Providing Customer Support

We use personal information to:

  • Answer product questions

  • Respond to customer enquiries

  • Investigate delivery issues

  • Review complaints

  • Process warranty, return, or refund requests

  • Provide after-sales support

  • Resolve disputes

This processing may be necessary to perform our contract with you, comply with legal obligations, or pursue our legitimate interests in providing effective customer service and managing our business.

Managing Customer Accounts

We use account information to:

  • Create and maintain customer accounts

  • Authenticate account access

  • Display order history

  • Save customer preferences

  • Provide account-related functionality

  • Prevent unauthorised access

This processing is generally necessary to perform our contract with you or pursue our legitimate interests in providing secure account services.

Operating and Improving Our Website

We may use personal information to:

  • Operate website functions

  • Maintain website performance

  • Diagnose errors

  • Understand how customers use our store

  • Improve website navigation

  • Test website features

  • Improve products and customer service

  • Analyse general business performance

We rely on our legitimate interests where the processing is necessary to operate and improve our business and those interests are not overridden by your rights.

Where consent is legally required for analytics cookies or similar technologies, we will rely on your consent.

Security and Fraud Prevention

We use personal information to:

  • Protect customer accounts

  • Verify transactions

  • Detect suspicious activity

  • Prevent fraud and payment abuse

  • Protect our website and systems

  • Enforce our store policies

  • Establish, exercise, or defend legal claims

This processing is based on our legitimate interests in protecting customers, our business, and our service providers. It may also be necessary to comply with legal obligations.

Compliance with Legal Obligations

We may process personal information to:

  • Maintain tax and accounting records

  • Respond to lawful requests from authorities

  • Comply with consumer protection requirements

  • Meet data protection obligations

  • Investigate suspected unlawful conduct

  • Respond to court orders or legal proceedings

  • Meet product safety or recall obligations

The lawful basis is compliance with a legal obligation or, where appropriate, our legitimate interests in establishing, exercising, or defending legal rights.

Marketing Communications

We may use your contact information to send information about products, promotions, special offers, or store updates where:

  • You have provided valid consent;

  • Marketing is otherwise permitted under applicable electronic marketing rules; or

  • We are permitted to contact an existing customer about similar products and have provided a clear opportunity to opt out.

You may unsubscribe at any time by using the unsubscribe link in a marketing message or by contacting info@fearofgode.shop.

Service messages about orders, deliveries, security, policy changes, or customer support are not marketing communications and may continue where necessary.

Advertising and Personalisation

Subject to your consent choices and applicable law, we may use cookies, pixels, tags, and similar technologies to:

  • Measure advertising performance

  • Understand whether advertisements lead to visits or purchases

  • Limit repeated advertisements

  • Create or measure audiences

  • Personalise website content

  • Display advertisements that may be more relevant

You can manage available choices through the cookie banner or customer privacy settings displayed on our website.

6. Lawful Bases for Processing

Depending on the circumstances, we may process personal information on one or more of the following lawful bases:

Contract

Processing is necessary to perform a contract with you or to take steps at your request before entering into a contract. This applies to activities such as accepting orders, processing payments, arranging delivery, and handling contractual customer service requests.

Legal Obligation

Processing is necessary for us to comply with a legal obligation, including tax, accounting, consumer protection, product safety, fraud prevention, and data protection requirements.

Legitimate Interests

Processing is necessary for our legitimate interests or those of another organisation, provided those interests are not overridden by your rights and freedoms.

Our legitimate interests may include:

  • Operating and improving our store

  • Providing customer support

  • Protecting our website and customers

  • Preventing fraud and misuse

  • Maintaining business records

  • Understanding business performance

  • Defending legal claims

  • Communicating with existing customers where permitted

Consent

We rely on consent where required, including for certain marketing activities and non-essential cookies or tracking technologies.

You may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.

7. Shopify

Our online store is powered by Shopify. Shopify and its affiliated companies provide hosting, checkout, ecommerce, security, analytics, and related technical services.

Personal information submitted through our store may be processed through Shopify systems and by Shopify’s authorised service providers and subprocessors.

Shopify may process certain information on our behalf to provide its platform services. Shopify may also process information for purposes described in its own privacy documentation where it determines the relevant purposes and means of processing.

We use Shopify’s customer privacy tools where applicable, including privacy settings, consent controls, and customer data request functions.

8. Payment Processing

Payments are processed through the payment methods made available at checkout.

Payment processors may collect information including:

  • Name

  • Billing address

  • Payment card or account details

  • Transaction amount

  • Device and security information

  • Fraud-prevention information

Payment providers process information according to their own privacy notices and legal obligations. We recommend reviewing the privacy information presented by the selected payment provider.

We do not ordinarily receive or store complete payment card numbers or card security codes.

9. Sharing Personal Information

We may share personal information only where reasonably necessary and legally permitted.

Shopify and Ecommerce Service Providers

We share information with Shopify and connected ecommerce applications used to operate our store, manage orders, provide checkout functions, analyse performance, and support customers.

Payment Providers

We share transaction information with banks, card networks, payment gateways, digital wallet providers, and fraud-prevention services to process and secure payments.

Delivery and Fulfilment Providers

We share information such as your name, delivery address, telephone number, email address, and order details with warehouses, fulfilment partners, postal operators, couriers, customs agents, and delivery service providers.

Technology and Hosting Providers

We may share information with providers of:

  • Website hosting

  • Cloud storage

  • Email delivery

  • Customer support systems

  • Account authentication

  • Cybersecurity

  • Error monitoring

  • Data backup

  • Business administration

Analytics and Advertising Providers

Subject to applicable consent requirements, we may disclose device, usage, cookie, and transaction information to analytics, advertising, and marketing providers.

Professional Advisers

We may share information with accountants, auditors, insurers, legal advisers, tax advisers, and other professional consultants where necessary.

Government Authorities and Legal Recipients

We may disclose information where reasonably necessary to:

  • Comply with applicable law

  • Respond to a court order or lawful request

  • Protect customers or other individuals

  • Investigate suspected fraud

  • Enforce our legal rights

  • Defend a legal claim

Business Transfers

If our business or assets are sold, merged, reorganised, transferred, or subject to an insolvency process, personal information may be disclosed to advisers, prospective purchasers, or successor organisations, subject to appropriate confidentiality and data protection measures.

10. Selling Personal Information

We do not sell personal information in exchange for money.

Certain advertising or analytics activities may involve disclosures of online identifiers to third parties. We conduct these activities only as permitted by applicable law and subject to the consent or opt-out controls made available on our website.

11. Cookies and Similar Technologies

Our website uses cookies and similar technologies, which may include pixels, tags, scripts, local storage, and device identifiers.

These technologies may be used to:

  • Keep the website functioning

  • Remember basket contents

  • Maintain secure sessions

  • Save preferences

  • Prevent fraud

  • Measure website performance

  • Understand website usage

  • Support marketing and advertising

  • Measure advertising effectiveness

Strictly Necessary Technologies

Some technologies are required for core website functions, such as checkout, security, account login, shopping basket operation, and fraud prevention.

Where legally permitted, these technologies may be used without consent because the website cannot function properly without them.

Optional Technologies

Where required by law, analytics, personalisation, and advertising technologies will not be activated until you provide consent.

You may accept, reject, or manage optional technologies through the cookie banner or privacy settings available on our website.

Withdrawing consent will not affect processing that occurred before consent was withdrawn. Some website features may operate differently when optional technologies are disabled.

Browser settings may also allow you to block or delete cookies. However, browser controls may not provide the same choices as the consent tools displayed on our website.

12. Direct Marketing

We may send marketing communications only where we have an appropriate lawful basis and comply with applicable electronic marketing requirements.

Each marketing email will contain an unsubscribe method. You may also opt out by emailing info@fearofgode.shop.

After you unsubscribe, we may retain limited information on a suppression list to ensure that your marketing preference is respected.

Unsubscribing from marketing will not prevent us from sending necessary communications relating to:

  • Existing orders

  • Delivery updates

  • Account security

  • Returns or refunds

  • Customer service enquiries

  • Changes affecting your contract or legal rights

13. International Data Transfers

Shopify, payment providers, delivery partners, technology providers, and other service providers may process personal information outside the United Kingdom.

Where personal information is transferred outside the United Kingdom, we take reasonable steps to ensure that an appropriate transfer mechanism is used where required.

These measures may include:

  • Transfers to countries covered by United Kingdom adequacy regulations

  • The United Kingdom International Data Transfer Agreement

  • The United Kingdom Addendum to approved contractual clauses

  • Other legally recognised safeguards

  • A lawful exception available under applicable data protection law

International transfers may also occur where necessary to perform a contract with you, such as arranging an international delivery, where permitted by law.

You may contact info@fearofgode.shop for further information about the safeguards relevant to a particular transfer.

14. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period depends on factors including:

  • The nature of the information

  • The purpose for which it was collected

  • Whether an order or account remains active

  • Tax and accounting requirements

  • Consumer protection requirements

  • Fraud-prevention needs

  • Limitation periods for legal claims

  • The existence of a complaint or dispute

  • Security and operational requirements

Order and transaction records may be retained for the period required to comply with tax, accounting, consumer protection, and legal record-keeping obligations.

Customer service and complaint records may be retained while a matter is active and for a reasonable period afterwards to document its resolution.

Marketing information may be retained until you withdraw consent or opt out. Limited suppression information may be kept afterwards to ensure that we continue to respect your preference.

Account information may be retained while the account remains active and for a reasonable period after closure where required for legal, fraud-prevention, or record-keeping purposes.

When information is no longer required, we will delete it, anonymise it, or securely restrict its use, subject to technical and legal limitations.

15. Data Security

We use reasonable technical and organisational measures intended to protect personal information against:

  • Unauthorised access

  • Unlawful use

  • Accidental loss

  • Destruction

  • Alteration

  • Unauthorised disclosure

Measures may include access controls, authentication procedures, secure service providers, staff confidentiality obligations, fraud-prevention systems, backups, and security monitoring.

No online service or electronic storage system can be guaranteed to be completely secure. You should use a strong and unique password, protect your account credentials, and contact us promptly if you believe your account or personal information has been compromised.

16. Personal Data Breaches

If a personal data breach occurs, we will assess the nature and likely consequences of the incident.

Where required by applicable law, we will notify the Information Commissioner’s Office and affected individuals within the legally required period.

We may contact affected customers with information about the incident, possible consequences, and recommended protective measures.

17. Your Data Protection Rights

Depending on the circumstances and applicable legal conditions, you may have the following rights.

Right to Be Informed

You have the right to receive clear information about how your personal information is collected and used.

Right of Access

You may request confirmation of whether we process your personal information and request a copy of the relevant information.

Right to Rectification

You may ask us to correct inaccurate personal information or complete information that is incomplete.

Right to Erasure

You may ask us to delete personal information in circumstances where the legal requirements for erasure are met.

This right is not absolute. We may retain information where it remains necessary for legal compliance, fraud prevention, dispute resolution, contractual obligations, or legal claims.

Right to Restrict Processing

You may ask us to restrict the use of your personal information in certain circumstances, including while the accuracy or lawfulness of processing is being reviewed.

Right to Data Portability

Where processing is based on consent or contract and carried out by automated means, you may have the right to receive personal information you provided in a structured, commonly used, and machine-readable format.

Right to Object

You may object to processing based on legitimate interests in certain circumstances.

You have the right to object at any time to the use of your personal information for direct marketing.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time.

Rights Concerning Automated Decisions

You may have rights concerning decisions made solely through automated processing where those decisions produce legal or similarly significant effects.

18. Exercising Your Rights

To exercise a data protection right, contact:

Email: info@fearofgode.shop

Please describe your request clearly and include enough information for us to identify the relevant records.

We may request reasonable proof of identity before completing a request. This is intended to prevent personal information from being disclosed to an unauthorised person.

We will respond within the period required by applicable law. In certain circumstances, the response period may be extended where legally permitted, particularly if a request is complex or multiple requests have been submitted.

Data protection requests are normally handled without charge. A reasonable fee may be charged, or a request may be refused, where legally permitted because the request is manifestly unfounded or excessive.

19. Complaints

Please contact info@fearofgode.shop first if you have concerns about how we process personal information. We will review the matter and attempt to resolve it appropriately.

You also have the right to complain to the United Kingdom’s data protection regulator, the Information Commissioner’s Office, if you believe your personal information has been handled unlawfully.

Making a complaint does not affect any other legal rights or remedies available to you.

20. Automated Processing and Fraud Screening

We and our payment, ecommerce, and fraud-prevention providers may use automated systems to evaluate transactions, detect unusual activity, prevent fraud, or protect accounts.

These systems may consider factors such as:

  • Transaction history

  • Order value

  • Device information

  • IP address

  • Delivery and billing details

  • Payment results

  • Patterns associated with suspected fraud

We do not intend to make decisions based solely on automated processing that produce legal or similarly significant effects unless the processing is legally permitted and appropriate safeguards are provided.

Where applicable, you may request human review, express your position, or challenge an automated decision by contacting info@fearofgode.shop.

21. Children’s Privacy

Our website and products are intended for a general retail audience and are not specifically directed at children.

We do not knowingly collect personal information directly from children who are not legally able to provide the relevant information or enter into a purchase without appropriate involvement from a parent or legal guardian.

If you believe that a child has provided personal information improperly, contact info@fearofgode.shop so that we can review and, where appropriate, delete the information.

22. Third-Party Websites

Our website may contain links to websites, social media services, payment services, or other platforms operated by third parties.

We do not control the privacy practices of independent third parties. Their collection and use of personal information are governed by their own privacy notices.

You should review the relevant privacy information before submitting personal information to an external website or service.

23. Product Reviews and Public Content

If you submit a product review, testimonial, photograph, or other content for publication, the information you choose to publish may be visible to other website visitors.

Do not include personal information in public content unless you are comfortable with it being displayed.

We may moderate or remove content in accordance with our website terms and applicable law.

24. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our business practices

  • Changes to Shopify or connected services

  • New website functions

  • Changes in legal requirements

  • Regulatory guidance

  • Security or operational developments

The updated version will be published on this page with a revised “Last updated” date.

Where a change materially affects how we use personal information, we will provide additional notice where required by law.

25. Contact Us

For privacy questions, complaints, consent withdrawals, or requests to exercise data protection rights, contact:

Company: fearofgode.shop
Website: fearofgode.shop
Email: info@fearofgode.shop

Please include sufficient information for us to understand and respond to your request.